1. Introduction
Synergy Display (“we”, “us”, “our”) is committed to protecting and respecting your privacy.
This Privacy Policy explains how we collect, use and protect your personal data when you visit our website, contact us, or purchase our products and services.
We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. Who We Are
Synergy Display is a UK-based retail display manufacturer supplying point of sale displays, exhibition boards and bespoke display solutions nationwide.
For any data protection queries, please contact:
Email: james@synergydisplay.com
Address: Enterprise House, Timmis Road, Stourbridge, England, DY9 7BQ
3. What Personal Data We Collect
We may collect and process the following types of personal data:
Information You Provide Directly
- Name
- Company name
- Email address
- Telephone number
- Billing and delivery address
- Order and enquiry details
Information Collected Automatically
- IP address
- Browser type and version
- Pages visited
- Time spent on our website
- Referral source
This information may be collected via cookies and analytics tools.
4. How We Use Your Data
We use your personal data to:
- Respond to enquiries
- Provide quotations
- Process and fulfil orders
- Manage customer accounts
- Deliver products and services
- Improve our website and services
- Send relevant business communications (where permitted)
We will only use your data where we have a lawful basis to do so.
5. Lawful Basis for Processing
Under UK GDPR, we rely on the following lawful bases:
- Contractual necessity – to fulfil orders or provide services
- Legitimate interests – to operate and improve our business
- Legal obligation – for accounting and tax purposes
- Consent – where required for marketing communications
6. Marketing Communications
We may send business-related updates or marketing communications where:
- You have requested information from us
- You are an existing customer
- You have opted in to receive communications
You can unsubscribe at any time by contacting us or using the unsubscribe link in our emails.
7. Data Sharing
We do not sell your personal data.
We may share your data with trusted third parties where necessary, including:
- Delivery and courier services
- Payment providers
- Accountants and professional advisers
- IT and website service providers
All third parties are required to process data securely and in accordance with data protection laws.
8. Data Retention
We retain personal data only for as long as necessary to:
- Fulfil the purpose it was collected for
- Comply with legal, tax or accounting obligations
- Resolve disputes
9. Data Security
We implement appropriate technical and organisational measures to protect your data against unauthorised access, loss or misuse.
However, no method of transmission over the internet is completely secure.
10. Your Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Request correction of inaccurate data
- Request erasure (where applicable)
- Restrict processing
- Object to processing
- Request data portability
- Withdraw consent at any time
To exercise your rights, please contact us at the details provided above.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.
11. Cookies
Our website may use cookies to improve user experience and analyse website traffic.
You can control or disable cookies through your browser settings.
For more details, please see our Cookie Policy (if applicable).
12. Third-Party Links
Our website may contain links to external websites. We are not responsible for the privacy practices of those websites.
13. Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on our website.